Lowrance HOOK2 is the world’s easiest fishfinder. Easy to use, easy to find fish, easy to afford, and easy to Continue reading →

Lowrance Pro Angler Jacob Wheeler, runner up at the 2019 Bassmaster Classic, talks about how he used his Lowrance HDS Continue reading →

Nigel Webster joins fishing guide John Campbell on the Burdekin River in search of some hard-fighting saltwater barramundi.

Get the lowdown on the extreme, high-resolution detail available with new Active Imaging from Lowrance pro Barry Stokes. Active Imaging Continue reading →

Watch as the Russell Marine team walks through the latest live sonar technology from Lowrance: LiveSight.

This is what happens when America’s Number One Fishfinder builds a trolling motor.

Sign up for more details: <a href="https://www.lowrance.com/thisyearwedeliver/" Continue reading →

Over half of the competitors in the 2019 Bassmaster Classic choose Lowrance for their electronics. That’s more pros than all Continue reading →